Keeping customers happy has resulted in the company being named most reputable by an Axios survey. Conducted on behalf of Axios by Harris Poll, the study happened over two stages. Firstly, over 6,000 adults in the United States were asked to list two companies with the worst and best reputations. Microsoft is doing well in 9th place with a 79.7 rating, a two-point increase compared to 2017. Some of the company’s rivals are lagging far behind. For example, Apple only ranks 32nd with a rating of 76.4 points. Google is paying the price for privacy concerns and only lands at 41 with a 75.4-point rating.
The Rest
Facebook’s 2018 full of scandals already handed the company the dubious award of most untrusted company. On the Axios poll, the social network recorded the biggest fall year-on-year. The company slipped 43 places to a lowly 94th and a rating of 54.1 for ethics and 56.0 points for character.